Many marketers dip their toes into AI waters believing their baptisms will yield instant results. But AI alone does not write well. Think of AI as a co-creator to enhance, not originate, marketing copywriting.
The anxieties that accompany the excitement for AI tools cause some business leaders to keep them at arm’s length. But have no fear. Through a simple audit, marketers can unlock the full potential of AI for their teams.
AI models have quickly become powerful assistants for marketing pros. But to get the best results from these tools, marketers must communicate with them clearly. It’s both an art and science to write effective AI prompts.
Generative AI offers massive potential for marketers to create higher quality work faster. But the technology can be challenging to learn, making it difficult to turn potential into action. So let’s strip AI down to the essentials.
Generative AI remains all the rage across the economy. But a lot of AI-generated content still isn’t up to par, especially early, unedited iterations. It’s not how you start, but how you finish that creates content worth publishing.
If you want new customers to find you and existing customers to love you, you need good content. While marketing tasks can overwhelm a small business’ resources, an AI content strategy enables a simple, affordable process.
Coach and Coordinator Media teamed up with Seat 36 to monetize its 120,000 unique listeners and 1.5 million annual podcast downloads, achieving marketing focus and $62,000 in newfound revenues in 16 months.
